Privacy Policy

PRIVACY POLICY

We take your privacy seriously, and this privacy policy explains how EyeGlow.se (together "we", "us", or "our") collects, uses, shares, and processes your information.

Collection and Use of Personal Data
Personal data is information that can be used to directly or indirectly identify you. Personal data also includes anonymous data that is linked to information that can be used to directly or indirectly identify you. Personal data does not include data that has been irreversibly anonymized or aggregated so that it no longer enables us, either in combination with other information or otherwise, to identify you.

Promoting Safety and Security
We follow the principles of legality, legitimacy, and transparency, using and processing the minimum data necessary within a limited scope, and taking technical and administrative measures to protect data security. We use personal data to help verify accounts and user activity, as well as to promote safety and security, such as by monitoring fraud and investigating suspicious or potentially illegal activities or violations of our terms or policies. Such processing is based on our legitimate interest in helping ensure the safety of our products and services.

Here’s a description of the types of personal data we may collect and how we may use it:

What Personal Data We Collect

Data You Provide:
We collect the personal data you provide when using our products and services or otherwise interacting with us, such as when you create an account, contact us, participate in an online survey, or use our online help or online chat tools. If you make a purchase, we collect personal data related to the purchase, including your payment information, such as your credit or debit card number, and other card information, as well as billing, shipping, and contact details.

Data on the Use of Our Services and Products:
When you visit our websites, we may collect data about the type of device you use, your device’s unique identifier, your device’s IP address, your operating system, the type of browser you use, usage information, diagnostic information, and location information from or about the computers, phones, or other devices on which you install or access our products or services. Where available, our services may use GPS, your IP address, and other technologies to determine a device’s approximate location to allow us to improve our products and services.

How We Use Your Personal Data
In general, we use personal data to provide, improve, and develop our products and services, to communicate with you, to offer you targeted advertisements and services, and to protect us and our customers.

Providing, Improving, and Developing Our Products and Services:
We use personal data to help us provide, improve, and develop our products, services, and advertising. This includes using personal data for purposes such as data analysis, research, and audits. Such processing is based on our legitimate interest in offering you products and services and for business continuity. If you enter a contest or other promotion, we may use the personal data you provide to administer those programs. Some of these activities may have additional rules, which could include further details on how we use personal data, so we encourage you to read those rules carefully before participating.

Communicating with You:
With your express consent, we may use personal data to send you marketing communications regarding our own products and services, communicate with you about your account or transactions, and inform you about our policies and terms. If you no longer wish to receive marketing-related emails, please contact us to opt out. We may also use your information to process and respond to your requests when you contact us. With your express consent, we may share your personal data with third-party partners who may send you marketing communications regarding their products and services. With your express consent, we may use personal data to personalize your experience with our products and services and on third-party websites and applications, and to determine the effectiveness of our advertising campaigns.

Definition of "Cookies"
Cookies are small bits of text used to store information in web browsers. Cookies are widely used to store and receive identifiers and other information on computers, phones, and other devices. We also use other technologies, including data we store on your browser or device, identifiers associated with your device, and other software for similar purposes. In this Cookie Statement, we refer to all these technologies as "cookies."

Use of Cookies
We use cookies to provide, protect, and improve our products and services, such as by personalizing content, offering and measuring advertisements, understanding user behavior, and providing a safer experience. Please note that the specific cookies we may use vary depending on the specific websites and services you use.

Disclosure of Personal Data
We make certain personal data available to strategic partners who work with us to provide our products and services or help us market to customers. Personal data will only be shared by us with these companies to provide or improve our products, services, and advertising; it will not be shared with third parties for their own marketing purposes without your prior express consent.

Legal Compliance and Security
We may disclose personal data if we determine in good faith that disclosure is reasonably necessary to protect our rights, enforce available remedies, enforce our terms, investigate fraud, or protect our operations or users.

Your Rights
We take reasonable steps to ensure that your personal data is accurate, complete, and up to date. You have the right to access, correct, or delete the personal data we collect. You also have the right to restrict or object to the continued processing of your personal data at any time. You can contact us to exercise your rights. We will respond to your request within a reasonable timeframe, and in any event within less than 30 days.

Changes to This Privacy Policy
We may periodically change this privacy policy to keep up with new technology, industry practices, and regulatory requirements. Your continued use of our products and services after the effective date of the privacy policy means you accept the revised privacy policy.

Contact Us
If you have any questions about this privacy policy or its implementation, you can reach us here: hej@eyeglow.se.